Sunday, January 23, 2011

Citrus Salad with Olive Oil and Marash Red Pepper

It's high citrus season. This is the time of the year oranges, grapefruits and their cousins are at their best. You can really smell them from the outside — scratch and sniff the rind for full effect — and, inside, their fruit is at its most luscious. 

I like to make this salad, which is simply fruit (here grapefruit, blood orange and mandarin), olive oil and Marash red pepper. Which fruit you choose isn't that important. But it's key to peel, segment and seed them, in the process getting rid of as much white pith as possible. Scrape at the pith and get all the stringy bits off. This is quite a pain. Set yourself up with a very sharp knife and some 1950s Calypso music, to make it go easier, for it will take a while. To serve, lay the fruit on the plate, in a colorful jumble, douse it with long pours of rustic, fruity olive oil, then crop dust it with the pepper. Since Marash pepper is already salted you don't need to add any. Leave it to rest for a half an hour to let the flavors mingle and the fruit to warm up.

I stop there, but you could go further, perhaps adding thinly sliced onion, a small handful of capers, a squeeze of fresh lime. 

Backing up a bit, you might want to zest the fragrant peels first and save the zest for pasta or salad dressing.

Tuesday, January 18, 2011

Salt Pyramids


The Fancy Food Show in San Francisco just wrapped up. Alison from Anglesey in Wales was there with these salt pyramids. They're inch square crystals that form on the top of the salt baths. They float like inverted icebergs, the tip facing down. They're considered defects because they're so big. The crew picks them off and they're discarded. I think they're totally cool. I have no idea what to do with them but I asked her to save some for us and we'll take them on our next import. 

Another highlight of the show was La Quercia, where Herb had some of the grossest looking stuff I'd ever seen. He called it Iowa White. It's the ground up pork fat trimmings, spiked with herbs and spices. It was sealed in a plastic bag and looked like lumpy oatmeal. You don't want to see the picture so I'll save you from it. Put all that out of your head, though. It was damn good. Think spread, like pimento cheese, but made of meat. We'll get some later this year.

During the trip I visited Kermit Lynch—the shop, and the man.  It was the first time I've met him, though I've been a fan of his wines and newsletter for ages. We got to taste some wines together with his right hand man, Dixon and when they went looking for something in the employee break room fridge this is what I saw. 



Blue Bottle Coffee is doing some space age Japanese coffee brewing at their spot on Mint Street.


Four Barrel coffee on Valencia sells these mugs with drawings of their baristas. Each had a nickname, like "The Viking". I thought they were great.


I am posting this while flying on an airplane, which kind of blows my mind.

Tuesday, January 4, 2011

Heritage Radio Interview


Out back of Roberta's restaurant in the Bushwick neighborhood of Brooklyn there's a retired thirty foot freight shipping container. On top of it there's a hoop garden where they grow vegetables. Inside of it is the studio for Heritage Radio Network, an internet food radio station. I was there today, interviewed by Michael Harlan Turkell for his show, The Food Seen. It ended up that we talked very little about food, but a lot about operations and our recent holiday season at Zingerman's. For some reason I was especially serious during the interview. Maybe it was January setting in.


I visited last year and did an interview with Heritage's founder, Patrick Martins. The link is here.

Friday, December 24, 2010

Good Night


Friday. The holiday mail order season always ends the same way—a calamitous rise and then utter quiet. After going nonstop for two weeks, every hour of every day, with four hundred people opening and closing doors and shouting over food, the hollowness at the end of December 24th never ceases to feel eerie and strange. It's desolate inside the building. The shelves are empty, their contents shuttled to other peoples' homes, scattered across America. There, people are noisy. Here, our phones are silent. This is the view out the darkened windows of our Service Center, where our holiday lights are still hanging. Good night.

Thursday, December 23, 2010

Signs


Thursday. We wound down the last shipping day before Christmas, taking orders up to 2pm, shipping out 2,000 boxes. As the building emptied of food and treasure, once invisible things returned to view. Like signs. Every business has them. There are the "Please!" and "Don't!" appeals meant to save you from a terrific accident. There are the location signs that let you know It's OK Dear, You're in the Right Place. And there are my personal favorites, the arcane checklist and process signs that make sense to locals only. Out of context they read like poetry.


Wednesday, December 22, 2010

Last Big Day


Twenty four hours left before the last box leaves. At this point J and Shalette speak only in code,  a secret language that warehouse leaders everywhere understand. Ask them how it's going and the answer might be "I'm waiting for recomb to finish so the PL can take off the holds then I can run tomorrow's sheets and start the first prep slice." Exactly.

Tuesday, December 21, 2010

Scenes from The Line, Two Days Left


We've been packing boxes twenty-four hours a day for the last ten days. There are two more days, another seven thousand boxes, and we're done for Christmas. People are very tired and getting slaphappy. Here are scenes from the warehouse this afternoon, just before today's final orders left.