Saturday, May 25, 2013

Ancient calendar technology

I don't know when seven day week calendars began — they predate the Romans — but I don't think it's a stretch to call them ancient. Or maybe I should say heirloom. Whatever the word, calendars work crazy well. Everyone knows how to use them, the structure is the same worldwide so you don't need to understand a local language to read one, and they're super fast to scan and pick out the exact info you're looking for. When you want to tell people something specific to a day of the week there's nothing better. So I'm always surprised how many times people choose to ignore them and force customers to wander their word maze to find the information they're looking for. Like this restaurant:

Here's the same information written as a calendar:

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